Product thinking · Chase outcomes
What a team makes or does.
An app. A website. 50 new features.
The change it causes for people.
Shorter queues. More people reading.
Every invader carries a label. Shoot only the outcomes. Hit an output and you lose a life.
← → move SPACE fire P pause M sound
WAVE 1 / 5
SHOOT THE OUTCOMES
Output: what we make. Outcome: what changes for people.
Mission complete
Next time someone reports a win, ask: what changed for people?